MailerLite alternatives: switch only when the job has changed
MailerLite still covers a large amount of email marketing for a relatively low entry price. A switch makes sense when your recurring workflow changes — not because another platform has a longer feature list.
Why are you considering leaving MailerLite?
Quick comparison
| Option | Strong fit when… | Trade-off to verify | Current entry context |
|---|---|---|---|
| Keep / upgrade MailerLite | You want straightforward campaigns, websites/landing pages, forms and visual automations without moving to a more specialized creator or CRM stack. | Free is now 250 subscribers / 2,500 monthly emails; paid plan cost scales with subscriber count. | Free $0; Comfort from $12/mo; Power from $25/mo. |
| Kit | Creator workflows, sequences, visual automation, digital products and creator-focused audience management are central. | Its generous free subscriber allowance does not include all paid automation features. | Free up to 10,000 subscribers; Creator $39 monthly or $33/mo equivalent annually at 1,000 subscribers. |
| beehiiv | The newsletter/publication itself is the product and growth, monetization, website and audience tools belong in one publishing stack. | Pricing changed for new customers on Oct 1, 2026 and scales by subscriber tier; check the live tier before switching. | Free supports up to 2,500 subscribers; paid plans are subscriber-tier based. |
| Brevo | You need campaigns plus transactional email, SMS/WhatsApp or CRM-style multichannel workflows. | Brevo's send-based economics differ from subscriber-based platforms, so compare your real send volume. | Free $0 with 300 daily emails; Starter from $9/mo. |
Facts and entry pricing checked October 3, 2026 on official vendor pages. Prices, packaging and limits can change. Entry tiers are not feature-equivalent.
Cost check: compare a real time horizon
This is a raw subscription-cost comparison only. It excludes subscriber-tier increases, taxes, add-ons, migration time and parallel running.
When staying with MailerLite is the rational move
If the blocker is simply that you crossed the free-plan limit, switching platforms can create more work than value. Price the actual MailerLite tier first, then compare that against the migration cost and the alternative's own subscriber or send limits.
When Kit is the stronger comparison
Kit becomes more relevant when your email list is tightly connected to creator products, sequences, segmentation and audience monetization. Its Free plan is unusually generous on subscriber count, but visual automations and sequences are paid-plan features, so compare the workflow — not just the headline subscriber number.
When beehiiv is the stronger comparison
beehiiv is more publication-centric. It is worth evaluating when newsletter publishing, recommendations, audience growth, monetization and the publication website are the core business rather than supporting features around a broader email-marketing stack.
When Brevo is the stronger comparison
Brevo solves a different problem: campaigns can live alongside transactional email and multichannel customer communication. That can consolidate tools, but its send-based pricing means a large contact list with light sending behaves differently from a smaller list with frequent campaigns.
Affiliate disclosure: StackDiet may earn a commission from MailerLite, Kit or beehiiv if you become a paying customer through the relevant link, at no extra cost to you. Affiliate relationships do not determine recommendations.
Official sources
MailerLite pricing · MailerLite Free plan update · Kit pricing · beehiiv Oct 2026 pricing update · Brevo plan pricing